UDC-TV Station Brand Identity

We loved design projects. Last fall, the Ascender team was thrilled to partner with Silhouette Media to design the new station ID/logo package for the University of District of Columbia Television Station.

It was a busiest time of the year for us–so that meant a lot of late nights, discarded sketches and concept work. But persistence and good design work, won in the end. Our client and partners were thrilled with results and that means everything to us!

 


What is the AHS? ( Animation|2017)

Animation for US Census Bureau / American Housing Survey

This summer the Ascender team proudly produced an short motion graphic / animated video for the US Departments of Housing and Urban Development (HUD) and the US Census Bureau’s ‘American Housing Survey.”

The Survey is conducted in residences across the United States to collect data on how we live, average size and characteristics of our nation’s housing supply.

The project had a immensely short turn-around but we were up to the challenge!


ACRIA PSA series feat. Legendary Dionne Warwick

ACRIA PSA Series featuring the legendary activist, singer-Songwriter, and Dionne Warwick

Executive Producer: Deborah Levine (ACRIA)
Senior Producer / Director: Paul Grant
Producer : Tracey A. Grant
Director of Photography: Yul Sean Simmons
Post-Production & Motion Graphics: Ascender Communications, Inc.
Client: ACRIA / Black Women’s Health Imperative


The Family Block Party | Animated TV Spot (2016)

Animated 30-second TV Spot for an annual community health fair in Denver, Colorado.


Demo Reel

Spring 2014 is here.  That means we are just nine months away from our 10 year anniversary. TEN YEARSof traveling the globe to tell amazing stories for so many of our amazing clients. So we paused to put together this fun demo of our video production work.  Remember the format wars?  Remember when 36megapixels  and ANYTHING 1080P would cost you almost $30K? Remember when HD cameras were not for sale at Best Buy? Or, on your flip cell phone?  Or, when nobody cared about your manual DSLR prime lenses sitting in the closet?  Yeah.... that's how ten years can shake up an industry.

This video showcases an amalgam of our camera work, art direction, 2-D & 3-D motion graphics, animation, editing and it includes samples from our commercials, documentaries and dramatic features that were shot in SD + HD Formats, between 2004-2014.

Enjoy.


Desiline Victor Project

Client: Advancement Project, Inc.
Producer: Leila McDowell
Director/Editor: Paul Grant
Camera A: Paul Grant
Camera B & Audio Assist: Joshua A. Washington

 

Every now and again, our work allows us to touch history.  It's an electrifying yet fleeting moment. But we are thrilled to work behind the scenes while great stories that define the times in which we live unfold in front of our eyes.

Desiline Victor, a 102 year-old, Haitian Immigrant, was told  she had to wait up to six hours to vote in the 2012 Presidential Election at the polls near  her North Miami residence. Desiline persisted through the heat, the long lines and having been wrongly returned from the front to the back of the line because  it was though that she had the wrong paper work proving her residency.  Three hours later, she emerged from the polls with her "I Voted" sticker and throngs of cheering people, to become the symbol of voter frustration and for much need revamping of the U.S. voting system/ process.

Ascender was tapped by Advancement Project, Inc., a non-profit civil rights advocacy group, to document her experiences in Washington immediately leading up to her being an invited guest at the 2013 State of The Union Address.  Save for a few technical embellishments, this was story that ended up telling itself--and inspiring millions in the process.

 


US Coast Guard Recruitment Campaign (2012)

'This Is How I Serve'

This year,  Ascender  joined forces with the talented team at Washington, DC-based communications firm Penn Good & Associates to produce a series of :30-second commercials for the US Coast Guard.  The campaign targeted women and returning veterans--offering an peek into a typical day in the work  life of USCG civillian employee. See the full video campaign below:

Senior Producer / Director: Paul Grant
Producer : Tracey A. Grant
Director of Photography: Derek J. Allen
Second Camera: Sean Simmons
Hair/Make Up:  Christin Birkhead
Production Coordinator: Joshua A. Washington
Video Production & Animation: Ascender Communications, Inc.
Agency: Penngood, LLC
Client:  U.S. Coast Guard